About

Since 2012, I have been immersing myself in the world of music, assuming artists’ personas with dedication and authenticity. What I do is incredibly personal and close to my heart. I genuinely care about every artist, label, and brand I have the privilege of working with.

My approach is rooted in a DIY mentality, valuing the individuality and unique style of each brand. I embrace the personal connection and hands-on nature of my work. Each collaboration is approached differently, tailoring my efforts to meet the specific needs of those involved.

However, above all, my focus is – connecting with fans! They are the lifeblood of this entire endeavor. I make it a priority to engage with them and take the time to read as many comments and messages as I can. It's vital for me to cater to the people who make all of this possible, and create long-lasting connections with them.

Below is a quick summary of what I do

  • Posting relevant content across all platforms and websites (including Facebook, Twitter (X), Instagram, YouTube, Twitch, TikTok, and Community)

  • Extensive tour and album promotion

  • Managing fan clubs

  • Coordinating announcements, merch drops, livestreams, and fanclubs

  • Monitoring and interacting with fans daily

  • Creating e-mail marketing campaigns

  • Creating ad campaigns for shows, merch, livestreams, & more

  • Generating new ideas to promote music, tours, and fan clubs

  • Making sure all announcements set up and on time

  • Staying up to date with social media trends